Seedlip is an outstanding new non-alcoholic drink for a world where people are drinking less. A brand celebrating nature, distillation and design. In three short years it has defined a category of low alcohol spirits and is already sold in over 300 Michelin star restaurants and 9 out of 10 of the world’s best bars. Let’s drink to the future.
‘Drink to the future’ was Seedlip’s first national brand investment – using beautiful ingredients, design and simple, inspirational language. Preparing Seedlip for acquisition by Diageo, this investment alone drove a 12% uplift in awareness, and Seedlip’s most popular Grove 42 variant quadrupled sales to £2.4 million.